Dear Time Warner……

Roadrunner

Currently, there’s a commercial doing the rounds for Time Warner Cable’s Road Runner internet service celebrating their tenth birthday.

It just so happens that it’s mine and Stephanie’s most cringeworthy and hated commercial of the year so far. Apologies for my inability to post a video of the abomination, but here’s a description instead:

The basic thrust of the thing has various middle class/middle-aged white to white-ish folk dancing an arthritic one-person samba - you know, that thing where one hand stops the belly from wobbling whilst the other is lamely dangled in the air. Then hips start gyrating with the caution of someone who’s just had them replaced as they take it in turns to go ‘Beep Beep’.

That’s the bit that makes me cringe. The bit that has me swearing is at the end where the birthday cake pops up and there’s a voiceover which finishes with (and I paraphrase): “And the icing on the cake is great customers like you.”

I would dearly love an explanation as to who or what Time Warner thinks the bloody cake is.

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